ASEAN Towards a Global Halal Logistics Through the Digitally Enabled Community

Sutan Hidayat, Khairunnisa Musari

OAI: oai:igi-global.com:281256 • DOI: 10.4018/IJABIM.20220701.oa1

The Association of Southeast Asian Nations (ASEAN) is leading the development of global halal trade and has the opportunity to become a leader in the global halal supply chain, especially in global halal logistics. Given the push towards digital transformation in creating a halal ecosystem and regarding the agenda of ASEAN towards a digitally-enabled economy, this study wants to examine whether ASEAN digitally-enabled community is correlated with ASEAN's chances of becoming a global halal logistics. Through a correlation test, it is found that there is a statistically significant relationship between ASEAN digitally-enabled community, as measured in internet subscribers/users per 100 persons and cellular/mobile phone per 100 persons, and the opportunity for ASEAN to become a global halal logistics, measured in ASEAN GDP, total air cargo, total trade in goods, and international air passenger traffic. This is probably the first study that preliminarily confirms digitally-enabled community is very important to strengthen ASEAN's opportunities to become the global halal logistics.

Global Business Business and Management Global Business