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Impact of Mobile Banking Application Interactivity on Consumer Engagement
Amit Shankar
Dec 13, 2021
The study aims to examine the impact of mobile banking (m-banking) application interactivity on consumer engagement. The study also analyses the moderation effects of perceived security concerns, consumer innovativeness, and...
Published by: IGI Global Scientific Publishing
Current Dynamics and Future Growth of Online Travel Agencies
Although the literature on online travel agencies is growing, it is fragmented and incoherent. Hence, this review aims to synthesize the online travel agencies and suggest directions for future research on online travel...
Published by: IGI Global Scientific Publishing
Lights, Camera, Metaverse!
This study investigates organizations' intention to use the industrial metaverse. The unified theory of acceptance and use of technology (UTAUT) is used as an underpinning theory to examine the impact of performance expectancy...
Published by: IGI Global Scientific Publishing
How Does Online Engagement Drive Consumers' Webrooming Intention?
Based on the cognitive-motivational-relational (CMR) theory, this study empirically investigates the mechanisms through which consumers' online engagement impacts their channel switching intention. The present study examines the...
Published by: IGI Global Scientific Publishing
Rethinking Marketplace Culture
Avi Shankar
Dec 01, 2019
Play theory has been underutilized to understand consumer behaviour. In this article, we adopt a play theory perspective to understand how consumers respond to and navigate macrostructural influences. The marketplace culture...
Consumer culture theory (CCT) consumer experience context of context macro–micro marketplace culture play sociocultural analysis /dk/atira/pure/subjectarea/asjc/1400/1406 name=Marketing /dk/atira/pure/sustainabledevelopmentgoals/responsible_consumption_and_production name=SDG 12 - Responsible Consumption and Production
Fuzzy Evaluation of Agricultural Water Conservancy Facilities in Reuse
It is increasingly important to reuse the wastewater conservancy facilities, which can further promote the development of agricultural economy. The basis of full investigation and research on the wastewater conservancy...
Published by: IGI Global Scientific Publishing
Purifying practices
Prior consumer research theorizes nature as an ideal stage for romantic consumption experiences by framing nature as external to culture. The same studies, however, problematize this framing by highlighting the consumer-cultural...
Security of Medical Images Using a Key-Based Encryption Algorithm in the RDWT-RSVD Domain
Today, in the era of big data, an increasingly serious problem is the security of digital media in the healthcare domain. Encryption is a popular technique to resolve the security concern of medical data. In the paper, the...
Published by: IGI Global Scientific Publishing
Personality Influences Risk Perception in Online Shopping
Online shopping is a preferable alternative mode of shopping in the 21st century. The increase in the rate of online shoppers with increasing frequency of shopping pushes e-retailers to look into the buying pattern along with...
Published by: IGI Global Scientific Publishing
Localization in Wireless Sensor Networks for Accurate Event Detection
Event detection at its initial stage is considerably most demanding and more importantly challenging to reduce the causes and damages. The GPS-enabled sensor nodes are possibly a solution for the location estimation, but having...
Published by: IGI Global Scientific Publishing
Enhancing Behavioral Dependency for Effective Computing in Software
Software plays an important role in effective computing and communication of any services. It become crucial to identify some critical parts of the software that can lead to enhanced computing and increases efficiency of the...
Published by: IGI Global Scientific Publishing
Machine-Induced Vertical Responses of Single and Pile Groups
The main objective of this study is to understand the dynamic characteristic of pile foundations subjected to machine-based vertical vibrations. To accomplish this objective, forced vibration field tests are performed on hollow...
Published by: IGI Global Scientific Publishing
Rethinking Marketplace Culture
Avi Shankar
Dec 01, 2019
Play theory has been underutilized to understand consumer behaviour. In this article, we adopt a play theory perspective to understand how consumers respond to and navigate macrostructural influences. The marketplace culture...
Consumer culture theory (CCT) consumer experience context of context macro–micro marketplace culture play sociocultural analysis /dk/atira/pure/subjectarea/asjc/1400/1406 name=Marketing /dk/atira/pure/sustainabledevelopmentgoals/responsible_consumption_and_production name=SDG 12 - Responsible Consumption and Production
Information and Communication Technology Adoption Strategies of Emerging Multinationals From India
The growth and rising prominence of multinationals from emerging markets (eMNCs) mark a significant phase in the evolution of the world economy in the last decade. This study investigates the effect of eMNCs' institutional...
Published by: IGI Global Scientific Publishing
Evolution of Artificial Intelligence in Bone Fracture Detection
The objective of the paper is to present the techniques of Artificial Intelligence based on deep learning that can be applied to detect fractures in bones on X-rays. The paper comprises of discussions of various entities....
Published by: IGI Global Scientific Publishing
The extended ‘chilling effect’ of Facebook
Prior research has established the phenomenon of the ‘Chilling Effect’ where people constrain the self they present online due to peer-to-peer surveillance on Social Network Sites (SNS). However currently uninvestigated is the...
Radically filtered quasi-hereditary algebras and rigidity of tilting modules
Abstract LetA be a quasi-hereditary algebra. We prove that in many cases, a tilting module is rigid (i.e. has identical radical and socle series) if it does not have...
AMIT HAZI
Apr 07, 2017
Island-Matrix Inhomogeneous Deformation Behavior, Formation of Deformation Band, and BUT Forming of DP Steel
Islands-Matrix-Dual-phase (I-M-DP) steel is received a great deal attention for better concern with the emissivity, fuel consumption and passengers safety. A number of deformation plasticity issues are yet to be fully...
Published by: IGI Global Scientific Publishing
Changing emotional engagement with running through communal self-tracking
Emerging research explores the role of self-tracking in supporting healthy behaviour. Self-tracking comprises a number of interrelated practices; some individual some communal. In this paper we focus on practices that enable...
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